Everything A Brand Needs
To Be Seen, Chosen, And
Built to Last
74+
Brands Served
257+
Projects Delivered
23+
Industries Decoded
17+
Years Building
One Purpose
designing the systems that make a brand's position impossible to overlook and obvious to choose.
Branding
Building brands with clarity, character, and a position worth owning.
- Brand Strategy & Positioning
- Brand Personality & Tone of Voice
- Brand Architecture & Portfolio Strategy
- Brand Nomenclature Retail / Corporate Identity
- Brand Extension Strategy
- Touchpoint Design Systems
- Brand Guidelines
Took the world's largest Ghatiya brand from regional pride to a national stage
Gopal Ghatiya
Gave every SKU a job in a navigable range system
VLCC Serum Face Wash
Packaging
Turning strategy into packaging systems that stand out and scale
- New Packaging Design
- Packaging Revamp
- Visual Range Architecture
- Category & Product Line Extensions
- Variants & SKU Adaptations
- Packaging Structure Innovation
- Artworks Management
- Packaging Guidelines
Modernised an 80-year icon without losing its equity
Wipro Chandrika
Gave a 50 year old commodity its first personality.
ITC Dazzle
Retail
Creating retail experiences that make brands impossible to overlook.
- Retail Campaign Creation
- ATL Retail Communication
- Channel-Specific POSM
- Retail Experience Design
- Store Design & Planogram Solutions
- Rural Visibility Solutions
Took the world's largest Ghatiya brand from regional pride to a national stage
Gopal Ghatiya
Gave every SKU a job in a navigable range system
VLCC Serum Face Wash
Digital
Extending brand thinking into digital experiences that connect and engage.
- Campaign Concept Development
- Visual Content Styling
- E-commerce & Performance Assets
- Brand Films / Ad Films
- Connected Packaging Experiences
Modernised an 80-year icon without losing its equity
Wipro Chandrika
Gave a 50 year old commodity its first personality.
ITC Dazzle
FAQs
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Tell Us About Your Brand
Every engagement starts with a conversation - about the brand, the market it operates in, and where it needs to go. That conversation shapes everything that follows
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Distilled is TDP's take on emerging categories, consumer shifts, and innovations shaping brands and business